At the opening in March at Geneva Motor Show, Chrysler and Lancia brands will hold a joint press conference at which the program will be presented on the integration of the two brands. It is reported by Automotive News.
In addition, the cars of these marks at the Geneva Motor Show will be exhibited on a common stand. However, what model will be demonstrated at the Motor Show, while not specified.
Earlier, at the Auto Show in Detroit, held in early January, on the stand under the Chrysler brand was presented to the American-door Lancia Delta, but last year the head of Fiat Group Sergio Marchione said that in 2011 in Europe, will begin selling four models of the American brand under the brand name Lancia. In particular, it is a new sedan, Chrysler 300C, the new Chrysler Sebring and modernized Minivans Chrysler Town & Coutnry.
In the U.S., in turn, under the brand Chrysler will sell several models of Lancia: Delta hatchback and, possibly, a compact model Ypsilon, built on a common platform with the Fiat Grande Punto.
Tuesday, February 9, 2010
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